Thursday, April 26, 2018

SAP targets Salesforce on CRM: What's aspiration vs. reality?

"We want CRM," says SAP CEO Bill McDermott. SAP's chief has some valid points and perhaps CRM needs reinvention. The question is whether SAP has the next-gen CRM approach or is it a robotics process automation player.

source Latest blogs for ZDNet https://ift.tt/2Hu4x8q

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